Hungry callers can imagine laying in a bed. However, Kraft Heinz has earmarked frozen meals more broadly as one of its “big bets” in the US – categories in which it believes it can drive growth – and, discussing the company’s second-quarter results, COO Georges El-Zoghbi said the group planned to launch more frozen products in the country in the wake of the introduction of Devour. It is launching 1-83-FOODPORN, the first food porn hotline with seductive descriptions of mouthwatering frozen meals. The crispy thin crust varieties include Carnivore (applewood smoked bacon, Italian sausage and pepperoni), Creamy Garlic Supreme (alfredo sauce) and Three Way Pepperoni (quarter cut, diced and sliced). Santa Monica, CA & New York, NY (August 3, 2016) Arcades newest project for Kraft Heinz introduces Devour, a line of crave-able frozen meals that are. Kraft Heinz does not provide sales figures by category but said it had seen “weak consumption trends” in the frozen nutritional meals segment in the US during the quarter. Devour, the three-year-old frozen food brand from Kraft Heinz, is growing with a range of hearty, boldly flavored frozen pizzas. Flavor Name: Cheese,Bacon Cheese,Bacon Cheddar,Cheese,Bacon See available options Size: 4.1 Ounce (Pack of 1) 4. The Kraft Heinz product is a line of dinners. It's rare for a packaged food commercial to come. Devour is buying a spot in the Big Game, a big move up for a frozen dinner line that two years ago chose only to do a Super Bowl-related stunt. We don't know when or if this item will be back in stock. Kraft Heinz's Newest Frozen Meals Brand Aims to Heat Things Up in Frozen Food Aisle By Victoria Moran. Shares in Kraft Heinz rose in after-hours trading in the US on 4 August after the beans and soup maker upped its quarterly dividend and booked underlying second-quarter earnings that beat Wall Street expectations. Sell on Amazon DEVOUR Creamy Alfredo With BaconMac & Cheese, 4.1 oz Bowl Brand: Devour 3.9 235 ratings 3 answered questions Currently unavailable. Twelve Devour varieties on offer include white cheddar mac and cheese with applewood-smoked bacon, as well as chicken enchiladas suiza.ĭevour brand manager Molly White said: “For years there has been an unmet need in the frozen meal category for food that’s not just dependable but also something you look forward to eating.”
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